Thursday July 02, 2009

The Business of Art

Art Business Consulting Services for Artists & Businesses

We provide art marketing services to artists, non-profit arts organizations, their members, and to art galleries or any other business who may need help dealing effectively in today's competitive art business world.

Typical artists consulting elements can include:

  • Artist's Path to Success: Strategic Planning (goals & objectives + Mission & Vision).
  • The "Sizzle" That Sells Your Art - Artist's Unique Selling Proposition.
  • Creating an Effective Artist's Brand.
  • "Digital Impact" - Presenting Art in the Best possible Light
  • Web Site Hosting - Free & Paid
  • Web Site Assessment & Web Development
  • Fine Art Licensing Tools/Techniques

Some Good Artists May Need Help

It has been said that there are more people making art than are buying art. That means that visibility is crucial if artists want their work to be seen by buyers.

The visibility problem is worse for some very good artists who may not be not savvy about the business of art, or who simply lack an essential bit of knowledge about internet art marketing. As a result, these artists are not able to successfully promote themselves or their art. Some artists intuitively know that they want more from their art, but may need help in order to verbalize, organize or categorize their wants.

Marketing Solutions for Artists

ArtistsConsult, LLC, was created to address those problems, and to help those artists who feel that they are not realizing their full potential. Our goal is to empower those talented fine artists who want to increase awareness of their art offerings, boost art sales or want increased profitability, but lack the necessary tools, techniques or knowledge. Our methodology comprises, assessment, planning and actions.

For the more self-sufficient artist, we recommend that you consider BizBuzBooks - a self-help series created to help you learn how to assess your art's market strengths, create a strategy to market your art, craft an artist's brand, develop an art marketing plan, create needed tools (web site/email), and execute your marketing plan.

BizBuzBooks

The books are designed to be used independently or with coaching assistance from ArtistsConsult, LLC.

Business Consulting Services for Art Galleries

We help galleries work with their artists to provide marketing tools such as artists tearsheets, biographies, and statements; all reflecting a consistent gallery brand.

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